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Business Details
43 Years
experience
Expert Eye Care & Eyewear in Sheffield
Established in 1983, Bird Opticians has been serving the Sheffield community with dedicated eye care and eyewear solutions. Our practice prioritises personal service, ensuring every customer feels valued and understood. We utilise advanced technology such as Optomap and OCT retinal imaging to provide comprehensive eye health assessments. Our team, with decades of collective experience, offers tailored advice without sales pressure, focusing on long-term customer well-being. We specialise in dry eye management, myopia control for children, and a wide range of eyewear options.

Our commitment to quality care and community values, rooted in John Bird's founding vision, continues under Eleanor Bird's leadership. We pride ourselves on combining technical expertise with a friendly, approachable atmosphere. Our services cater to all ages, from children's eye exams to advanced care for mature patients. Transparency in pricing and service options ensures informed decisions for every customer. This blend of tradition and innovation makes Bird Opticians a trusted Sheffield institution.
Services
Eye Examination Optomap Imaging Colourimetry Assessment Dry Eye Clinic Myopia Control Eyewear Frames Prescription Lenses Contact Lenses Frame Repairs Children's Eye Care
Details
  • Year established: 1983
Highlights and features
  • We have over 40 years of local eye care expertise
  • We offer dedicated dry eye clinic services
  • Our staff provide unbiased product recommendations
  • We use advanced diagnostic technology including OCT scans
  • Family-owned practice with personalised service approach
What people say
Expert dry eye treatment Thorough eye examinations Friendly professional staff Family-friendly approach Advanced diagnostic technology
Services
Eye Examination
Our comprehensive eye examinations assess both vision and ocular health using advanced diagnostic equipment. Qualified optometrists conduct detailed assessments including refraction tests, intraocular pressure measurements, and retinal imaging. The 40-minute comprehensive exam includes OCT scanning for early detection of eye diseases, making it suitable for patients with diabetes or family history of glaucoma.
Optomap Imaging
Optomap ultra-widefield retinal imaging captures 80% of the retina in a single scan, compared to traditional 15% coverage. This non-invasive technology detects early signs of macular degeneration, glaucoma, and retinal tears. The quick, comfortable process produces immediate digital images for instant review and long-term comparative analysis.
Dry Eye Clinic
Specialist dry eye consultations include detailed tear film analysis and meibomian gland assessment. Bespoke treatment plans combine advanced diagnostics like Keratograph tear film break-up time testing with tailored drop regimens. Follow-up appointments ensure optimal management of this chronic condition through ongoing care and adjustments.
Myopia Control
Proactive myopia management for children combines multifocal contact lenses with regular progression monitoring. CE-certified MiSight lenses slow axial eye growth through innovative optical design. The service includes comprehensive eye exams, contact lens fittings, and ongoing suitability assessments for both contact lens and spectacle-based solutions.
Colourimetry
Precision tint assessment identifies optimal filter colours to alleviate visual stress symptoms. Using Intuitive Colorimeter technology, we address reading discomfort through tailored coloured overlays and precision-tinted lenses. This evidence-based approach improves reading fluency and reduces perceptual distortions in both children and adults.
People
John Bird
Founder
Established Bird Opticians in 1983 after career with D&A Opticians. Known for innovative approach and community focus. Introduced Sheffield's first dedicated dry eye clinic. Passed leadership to daughter Eleanor in 2020.
Eleanor Bird
Director
Continues family legacy since 2020, maintaining father's customer-first ethos. Oversees practice operations and service development. Champions independent optician values while advancing clinical capabilities. Leads team of qualified professionals in Sheffield city centre.
Questions
How often should I have an eye examination?
Adults should have exams every two years, annually for over 70s or those with specific conditions. Children under 16 qualify for annual NHS tests.
Do you offer NHS eye tests?
Yes, we provide NHS eye examinations for eligible patients including children under 16, over 60s, and those on qualifying benefits.
Can you repair my existing glasses?
We offer on-site repairs including screw replacement and nose pad adjustments. Complex repairs may require specialist parts or external servicing.
What dry eye treatments are available?
Our specialist clinic offers tailored solutions including advanced lubricants, lid hygiene treatments, and environmental management strategies based on comprehensive diagnostic testing.
Do you stock designer eyewear?
We offer a wide range of designer frames with options to suit all tastes and budgets, including exclusive collections available by special order.
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Reviews (4)
Semi-Professional Tree-Hugger
Mar 04, 2022 Report
I sat on my glasses yesterday, went into the shop today and a really lovely lady fixed the wonky frame in no time and free of charge! Thanks so much!
Cecile Willgoss
Feb 12, 2022 Report
I have used Birds opticians several times and always successfully. Twice they have replaced damaged lenses in frames I already owned and this has worked very well. I have also purchased prescription sunglasses. The staff are pleasant and professional. Excellent information provision and sympathetic advice. Highly recommended.
Kw
Dec 17, 2021 Report
Whilst waiting in reception I found the way a staff member eleanor was speaking to another member of staff down right rude. Before eleanor and Suzanne appeared from downstairs i found the staff lovely and the shop nice. The two mentioned changed(lowered) the tone. Without those 2 would have gave a solid 4.5.
Geoff Robinson
Sep 07, 2021 Report
Review from Julie Robinson Excellent Professional kind and friendly staff willing to spend time to help you. Birds spotted a serious eye problem missed by others. I have attended Birds for over 40 years and recommend them