Business Details
Your Trusted Independent Opticians in the West Midlands
Chapman Opticians has been a family-owned provider of comprehensive eye and hearing care since its founding. With branches across Bromsgrove, Cheltenham, Halesowen, Kidderminster, Stourport on Severn, and Wednesbury, we combine heritage with modern expertise to deliver personalised vision and auditory solutions. Our services extend beyond standard optical care to include free hearing tests, advanced lens technology crafted in-house, and a curated selection of stylish frames tailored to individual preferences.Our team of qualified optometrists and audiologists prioritises patient well-being through thorough eye examinations, customised contact lens fittings, and innovative hearing aid solutions. We maintain a commitment to accessibility via NHS entitlements, flexible payment plans, and a Care Plan offering ongoing support. Customer testimonials consistently highlight our friendly, professional staff and dedication to blending medical precision with exceptional service.
Services
Eye Tests
Contact Lenses
Hearing Assessments
Designer Glasses
Children's Eye Care
Sunglasses
Ear Wax Removal
Tinnitus Consultations
Highlights and features
- We provide personalised eye care solutions from experienced optometrists
- Our branch managers hand-pick distinctive, stylish eyewear collections
- Premium lenses crafted in-house for precise prescription accuracy
- We offer comprehensive hearing tests and audiology services
- Family-owned business with multi-generational expertise in optical care
What people say
Amazing service
Knowledgeable team
Eco-friendly credentials
Polite and professional staff
First class service
Services
Eye Tests
Our comprehensive eye examinations detect vision changes and eye conditions early. Qualified optometrists use advanced equipment to assess visual acuity and eye health. Patients receive personalised recommendations for corrective lenses or further treatment.
Contact Lenses
We offer daily, fortnightly, and monthly disposable lenses for myopia, hyperopia, and astigmatism. Expert fittings ensure comfort and clarity. Children's contact lens assessments available with professional guidance.
Hearing Assessments
Free hearing tests identify hearing loss and tinnitus issues. Advanced diagnostic equipment enables precise evaluations. Customised hearing aid solutions and ear wax removal services available at Cheltenham branch.
Designer Glasses
Handpicked collections include contemporary and classic frames. Premium lenses with UV/blue light protection crafted in-house. 20% discount available for Care Plan members on all spectacles and sunglasses.
Children's Eye Care
Specialised eye tests for children's visual development. Durable, stylish glasses designed for active lifestyles. Early detection of vision problems ensures optimal learning and play experiences.
People
Andy Chapman
Managing Director
Third-generation optician leading Chapman Opticians' expansion while maintaining family values. Combines clinical expertise with business leadership to ensure high standards of patient care and service innovation.
Questions
How often should I have an eye test?
We recommend biennial tests or as advised by your optometrist. NHS patients may require more frequent assessments.
Do you offer hearing assessments?
Yes, we provide free hearing tests and tinnitus consultations at our Cheltenham branch with qualified audiologists.
Are there payment options available?
We offer interest-free monthly payments for glasses and accept NHS optical vouchers for eligible patients.
Do you have multiple locations?
We operate six branches across Bromsgrove, Cheltenham, Halesowen, Kidderminster, Stourport on Severn, and Wednesbury.
Reviews (5)
Mike Hainsworth
Jan 17, 2026
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Needed my specs mended- Emma and Mandy were very charming and professional- mended my specs and wouldnt take payment! Made my day, let them make yours.
Michelle Cook
May 03, 2022
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My first experience was great, I then realised that I was dealing with the owner. I visited for a second time this week and met with Tim. He was super helpful, friendly and I then realised that everybody in this business is very attentive, friendly and approachable. Highly recommend them and now I wouldn't go anywhere else! Already booked another appointment to go back and look at other glasses.
David Williams
Apr 24, 2022
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Great service in terms of the initial eye testing and what frames suited best, which was followed up by a speedy fitting of my new glasses. Really pleased with them so far and would definitely recommend
Craige Hume
Apr 16, 2022
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Chapman's provided a great service - the price of specs and lenses hurts now but I think that's across the board! If you like a great service by happy, professional people then this is a good opticians!
Ken Wanless
Feb 10, 2022
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Very professional and friendly service. The scanning tests carried out on modern equipment which everyone seems to understand. The selection of spectacle frames is very comprehensive and the new techniques used to ensure correct fit and position are really impressive. I would recommend Chapman's Opticians to anyone.
